Give Mobile Ad Fraud The Boot!

Give Mobile Ad Fraud The Boot!

Mobile inventory is under attack from fraud at every turn. To safeguard your inventory you need to educate yourself and take appropriate precautions. Forensiq addresses two of the most prevalent types of mobile fraud — impression fraud and app install fraud — in two...
Forensiq eBook Demystifies Mobile Install Attribution Fraud

Forensiq eBook Demystifies Mobile Install Attribution Fraud

In a new eBook, Getting Ahead of Mobile Install Attribution Fraud, the Forensiq team takes a close look at mobile install attribution fraud and how your organization can begin to tackle it. The eBook offers critical intelligence on a growing problem within the mobile...
Data Science Download: Kyrylo “Kip” Pogrebenko

Data Science Download: Kyrylo “Kip” Pogrebenko

Kyrylo “Kip” Pogrebenko holds one of the most in-demand jobs in the world right now and fortunately for us, he’s plying his skills and intellectual curiosity at Impact Radius. In fact, IBM projects that the demand for data scientists will jump by 28% by 2020. We...
Forensiq And Programmatic Advertising

Forensiq And Programmatic Advertising

The trend towards programmatic digital advertising actually is more like a tsunami. eMarketer estimates that this year in 2015, programmatic will account for more than 50% of all US digital display advertising. Programmatic activity is growing rapidly in online video,...
The Need For Speed

The Need For Speed

In business these days speed often wins. You’ve probably read a lot about high speed trading. High speed Internet. And even high speed rail. Being able to respond instantly to a potential customer or to an existing client is the way things work now. Being fast...